Emily Boulger, creator of the Haverhill Cultural Council’s new logo, used American Sign Language to demonstrate the significance of the design. (WHAV News photograph.)
Note: This story has been updated to change terms referring to deaf and hard of hearing people, as requested by listeners.
A new logo for the Haverhill Cultural Council owes its roots, literally, to deaf and hard of hearing people.
At an unveiling ceremony Wednesday night at the Haverhill Citizens Center, artist Emily Boulger, cultural council member and Shoe Town Art Center proprietor, explained the significance of the colorful tree top and roots design she created.
“I work with individuals who are deaf and the design of the tree is actually in ASL—American Sign Language.”
Once Boulger created the tree design, the project was turned over to Kim Corton of Corton Design who selected a typeface and placed a slogan. Council Chairperson Letriah Masters told the audience, gathered for a review of grant proposals, the slogan explains the council’s purpose.
“Just to reiterate; we are the Haverhill Cultural Council, ‘Enriching Haverhill One Grant at a time.” The council is giving away more than $25,000 this year to artists and cultural organizations.
Member Alison Colby-Campbell and Mayor James J. Fiorentini uncovered the logo for its first public viewing. Colby-Campbell said the logo will be used on signs, banners and business cards and feature both English and Spanish-language versions. The mayor said individuals and groups funded by the council are having a positive impact on the city.
“The city is very interested in the arts. I think it is part of the revitalization of Haverhill,” he said. Fiorentini used the opportunity to reflect on the recent passing of Tom Vartabedian, a 50-year newspaper reporter and photographer.
“It’s a sad day for the artist community, losing one of our great members this year, Tom Vartabedian—one of my first artists of the month in city hall and done so much for the city.” The mayor used the opportunity to announce he will bring back the artist of the month program.
“Once a month, we’re going to be displaying artwork in the office and ot gives you an opportunity—those of you who are visual artists—to have you art displayed and get some publicity on it.” Those interested in have their works displayed are asked to contact the mayor’s office at 978-374-2300.